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How to Market Effectively on a Small Budget

How to Market Effectively on a Small Budget

When you face needing to market your business with a scant or non-existent marketing budget, you are pushed to come up with creative yet effective ways to make things happen. Fortunately we live in an age where you can find more outlets and opportunities available...
How To Optimize Landing Pages

How To Optimize Landing Pages

Regardless of whether the goal of your landing pages is to sell a product, or just collect an opt-in email address, the need for landing page optimization cannot be overstressed. However this component of the sales process has become the forgotten stepchild of...
How To Scale Your Content

How To Scale Your Content

One of the scarier problems a lot of small businesses and independent marketers face is the fact that content marketing is an essential element of a modern online business. That is, unless, they are a one-man gang, tasked with doing all the other aspects of an online...

How to Get More Clicks

So you've created great content, and now you're ready for the payoff, getting the reader or viewer to click on a link that takes them to your offer, whether that's a product, opt-in or some other spot in your marketing funnel. The trick though is crafting links people...